Alejandro Curi studied industrial design at CENTRO, he has always been worried about the problematic contamination in the country. He decided to start a project when he realized that Mexico needed a change and it was just like GUMA was born a project where he was interested in the solution to the environmental problem and use one of the materials who contamited more rubber of the tires. With this project have had several partnerships with important companies in the country. It is an industrial designer who is constantly updating and constantly innovating his ideas helping the problem of contamination.
